Platform Features

Every tool you need to send, personalise & convert

From buying your first credits to tracking your 100,000th delivery — SMS-LAH handles every step with simplicity and speed.

Get Started Free →

🚀 Messaging Engine

Bulk SMS that actually arrives — every time

Our intelligent routing engine uses multiple carrier connections to ensure maximum delivery rates, even during high-volume sends. Whether you're sending 10 or 100,000 messages, reliability never drops.

✓ 98.6% average delivery rate across all supported countries
✓ Intelligent failover routing to backup carriers automatically
✓ Average delivery speed under 5 seconds per message
✓ Full Unicode support — Malay, Chinese, Arabic and more
✓ Long message auto-concatenation up to 5 SMS parts
✓ Custom sender ID (e.g. YOURSHOP) for brand recognition

Start Sending Today

Live Delivery Monitor

Sent

12,500

Delivered

12,325

Pending

175

Failed

✓ 98.6% Delivered

⚡ Avg 3s delay

💳 Credit System

Buy what you need. Use when you want.

No monthly retainers, no minimum commitments. Choose from four credit packages — Trial, Starter, Business, or Growth — or ask about Custom Packages and Cash Value Reload. Credits are valid for 12 months and extended on every top-up.

✓ Four standard packages: Trial, Starter, Business, Growth — plus Custom Package & Cash Value Reload
✓ Credits valid for 12 months — extended on every top-up
✓ Top up any amount anytime from your dashboard
✓ Low-credit alerts so you never run out mid-campaign
✓ Full transaction history and invoice download
✓ Share credits across team accounts (Enterprise)

View Credit Pricing

Top Up Credits

🌱

Trial Pack

50 credits · valid 12 months

MYR 10

🚀

Starter Pack

500 + 50 bonus credits

MYR 100

💼

Business Pack ⭐

2,000 + 300 bonus credits

MYR 400

⚡

Growth Pack

5,000 + 1,000 bonus + API

MYR 1,000

✓ Credits valid 12 months. Extended on every top-up.

🌏 Global Delivery

Send to 30+ countries worldwide.

Expand your reach regionally or globally without switching providers. Choose from over 30 supported destination countries and seamlessly manage international campaigns.

✓ 30+ countries across SEA, South Asia, and beyond
✓ Dedicated delivery routes for high reliability
✓ Select multiple countries for a single campaign
✓ Easily manage global lists in one interface
✓ Compliant with local telecom regulations

See Country Rates

Select Delivery Countries

🇲🇾 Malaysia ✓ Supported

🇸🇬 Singapore ✓ Supported

🇮🇩 Indonesia Supported

🇹🇭 Thailand Supported

🇵🇭 Philippines ✓ Supported

🇻🇳 Vietnam Supported

🇮🇳 India Supported

🇦🇺 Australia Supported

Estimated contacts reachable: 10,000+ per send

✏️ Templates & Personalisation

Every message feels personal. Even at 100,000 sends.

Use placeholders to dynamically fill in each recipient's name, order ID, amount, date, or any custom field from your contact list. Save your best messages as templates and reuse them with one click.

✓ Built-in placeholders: {{name}}, {{order_id}}, {{amount}}
✓ Custom placeholders from your uploaded contact data
✓ Template library with search and category labels
✓ Live character count and credit cost preview
✓ Template versioning — keep and compare old drafts
✓ Duplicate and edit templates in seconds

Try the Template Builder

Message Template Editor

Campaign: Eid Sale 2026

Saved

Hi {{name}}! 🎉 Your order {{order_id}} is confirmed. Total: {{amount}}. Track it at: smslah.io/{{tracking}}

Eid Sale — extra 20% off until Sunday! 🛍️

143/160 characters · 1 SMS credit per recipient

4 placeholders used

✓ Valid message

👥 Contact Management

Your entire customer list, organised and ready to send.

Import thousands of contacts from Excel or CSV in under 30 seconds. Organise into smart groups, tag by segment, and let SMS-LAH automatically deduplicate entries to keep your list clean.

✓ Upload Excel / CSV with automatic column mapping
✓ Unlimited contact groups and list segmentation
✓ Auto-deduplication removes duplicate numbers
✓ Custom fields mapped to message placeholders
✓ Add, edit, or remove contacts individually
✓ REST API for real-time CRM sync, OTP delivery, and automated reminders

Import Your Contacts

Contact List: VIP Customers

1,247 contacts

Nurul Ain

+60 12-345 6789

VIP

David Lim

+60 17-888 2233

Repeat

Siti Rohana

+60 19-777 0011

New

+ 1,244 more contacts

📊 Reporting & Analytics

Know exactly what's working — in real time.

Every campaign you send generates a live performance report. See delivery rates, failed messages, credit spend, and per-message status. Export your data for external analysis anytime.

✓ Live delivery dashboard per campaign
✓ Per-message status: Delivered, Pending, Failed
✓ Campaign-level summary with credit cost
✓ Historical campaign comparison
✓ Export to CSV / Excel for your own reporting
✓ Webhook delivery receipts for API users

See It Live

SMS-LAH analytics dashboard showing delivery rates and campaign performance

⚙️ API & Integration

Connect SMS-LAH to anything with our REST API.

Trigger SMS from your e-commerce platform, CRM, or custom app. Our documented REST API lets developers send transactional and campaign SMS programmatically, with full support for webhooks and DLR callbacks.

✓ RESTful JSON API with API key authentication
✓ Transactional SMS endpoints for real-time triggers
✓ Contact sync and campaign management via API
✓ Delivery receipt webhooks (DLR callbacks)
✓ Full Postman collection and API docs provided
✓ Sandbox mode for safe development testing

API Documentation Talk to a Developer

POST
            /api/v1/send

            // Send a personalised SMS via API
            {
            "api_key": "sk_live_xxxxxxxx",
            "to": "+60123456789",
            "country": "MY",
            "sender_id": "SHOPBOLD",
            "message": "Hi {{name}}, your order {{order_id}} is
              ready!",
            "variables": {
            "name": "Ahmad",
            "order_id": "ORD-9981"
            }
            }

            // Response
            {
            "status": "queued",
            "message_id": "msg_abc123xyz",
            "credits_used": 1
            }
          

Ready to Send?

All the features. None of the complexity.
Start free today.

🚀 Create Free Account Talk to Sales

No setup fee · Credits valid 12 months · Extended on every top-up